Descriptive Domain Names

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Descriptive Domain Names

1st November 2014  


Q:  What do Disney, Honda and MasterCard have in common?

A:  See what they own and why.

What they are


A descriptive domain name is a domain name (web address) that features a word or words that describe what a visitor will find on that site. These names are typically products or services but can also be categories, processes, phrases, job titles, places and dictionary words. (See Descriptive Domain names explained.)

Examples: Printers.com, Optimizing.com, CivilEngineers.com, OrganicFood.com

Why you need to know


The landrush is on for descriptive .com domain names and you should know why. Already companies 'in the know' have been quietly acquiring the descriptive .com domain names that are relevant to their businesses (see list).

NEW TESTS: show a significant increase in traffic and click throughs when using a descriptive domain name. See the Descriptive Domain Test Results.

Availability of Descriptive Domain Names


Over 30,000 .com domains are listed for sale at Dotcom Agency in 200 different categories.

Latest Domain Name News...

22nd July 2011  Property.com acquired for property portal
The two descriptive domain names property.com and properties.com have been acquired from Rick Schwartz by the owners of Condo.com and Houses.com, two leading online residential real estate portals. ...  (More)

9th May 2011  Media Corporation Sells Gambling.com
Sedo has announced that it has sold the most expensive domain name of this year so far. Gambling.com has been bought for $2.5 million (1.5 million) by an unnamed company based in the United Kingdom....  (More)

15th June 2010  Multi-million dollar sale of Slots.com
The biggest sale of 2010 so far has been reported. Slots.com has been bought for about $5.5 million by BodogBrand, a venture capital and licensing organization. This makes it one of the top 10 most expensive domain name purchases ever....  (More)

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See also: Resources and Valuations

Massive Profits


Check this video to see how Michael "Zappy" Zapolin is realising the potential of descriptive (generic) domain names.
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