30th July 2007
Investment boom for domain names
Domain name news brought to you by DescriptiveDomainNames.com
The purchasing of generic domain names could see an investment boom similar to property, analysts have predicted.
Domain names are already big business with some URLs going for six-figure sums at auction.
But rather than a passing fad, Monte Cahn, chief executive of domain names asset management firm Moniker.com, said this type of investment was here to stay.
"It's a piece of real estate on the web that can't be replaced," he told E-commerce News. "It's your stake in the ground, your stake in the internet."
Investors often talk up the benefits of investing in land because 'they're not making any more of it'.
And while there are variations on generic domain names, the best ones in a particular sector are unlikely to change.
This means that paying $100,000 for a domain name might not be such a bad investment, especially as more people are attracted to the market and fewer top ten domains are available.
A domain names auction organised by Moniker.com last year saw total sales top $5 million.
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