5th October 2007
Snowy success for Ski.com
Domain name news brought to you by DescriptiveDomainNames.com
A skiing website with a generic domain name has proved so popular with web browsers that it can afford to give holidays away for free.
Ski.com, which has offered tailored mountain holidays for more than 35 years, has joined forces with United Airlines to offer huge discounts for families wanting to hit the slopes.
According to the firm's president of marketing and business development, the popularity of ski.com has seen it become a globally renowned site and allowed to agree cheap flights, accommodation and ski gear with other companies.
"Because of ski.com's size and relationships in the industry, we are able to negotiate special rates with suppliers all over ski country," said Kris McKinnon.
"Not only are parents able to save time by making just one phone call to ski.com to plan and book their entire family ski vacation, they are also able to save money by taking advantage of the free package components we now have available for the kids."
Ski.com is one of the most memorable domain names in the sport's sector and thanks to its short and memorable moniker, which its parent company bought in 2000, it attracts hundreds of holidaymakers each month.
Many find the generic domain name so memorable that they skip the usual route of typing a question into a search engine and instead, enter ski.com straight into the address bar. 
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